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Sarah Nordblom

Content Writer at Elromco

5+ years writing about the moving industry

LinkedIn

About Sarah

Sarah covers moving industry trends, software best practices, and growth strategies for moving companies. She works directly with Elromco customers to surface real operational problems and translates them into practical guides for moving company owners and operators. Her articles focus on compliance, customer experience, and the operational mechanics of running a profitable moving business.

Articles by Sarah

78 articles

Moving Technology

AI in Moving: How Smart Automation Saves Hours Every Week

How AI is transforming the moving industry. From automated follow-ups to smart quoting, learn how AI-powered moving software saves time and books more jobs.

Mar 30, 20266 min
Moving Technology

How to Choose the Best Moving Company Software: A Complete Buyer's Guide

A step-by-step guide to choosing the right moving company software. Learn what features matter, questions to ask vendors, and how to avoid costly mistakes.

Mar 30, 20269 min
Industry Trends

Moving Industry Trends Report 2026: Technology, Labor, and the New Customer

The definitive 2026 moving industry trends report. Technology adoption, labor market shifts, evolving customer expectations, regulatory changes, and sustainability — everything shaping the moving industry right now.

Mar 26, 202614 min
Tips & Guides

How to Switch from Chariot to Elromco: A Complete Migration Guide

Step-by-step guide for moving companies switching from Chariot to Elromco. What data migrates, how long it takes, and what features you gain.

Mar 15, 20266 min
Case Study Spotlights

Case Study: How Digital BOL Reduced Claims by 35%

A mid-size moving company switched from paper to electronic bills of lading and saw damage claims drop by 35% in one year. Here is exactly what they did and how the numbers played out.

Mar 14, 20267 min
Tips & Guides

Why Every Moving Company Needs a Branded Customer Portal

Today's customers expect more than a phone call and a paper invoice. They want to track their move, review their estimate, sign documents digitally, and communicate with your team — all from their phone. A branded customer portal makes this possible while positioning your company as a modern, professional operation. If you are still emailing PDFs and taking payments over the phone, you are leaving money and customer satisfaction on the table. Here is why a customer portal has become essential...

Mar 12, 20262 min
Moving Technology

How Multi-Branch Software Simplifies Growing a Moving Empire

Expanding your moving company to multiple branches creates operational complexity that single-location tools cannot handle. Learn how multi-branch software solves the dispatch, reporting, and management challenges of growth.

Mar 9, 20268 min
Tips & Guides

The Ultimate Crew Management Guide for Moving Companies

Managing moving crews is one of the hardest parts of running a moving company. This guide covers hiring, training, scheduling, compensation, and retention strategies that actually work.

Mar 5, 20269 min
Seasonal Guides

Spring 2026 Moving Season Forecast

What should moving companies expect from the spring 2026 season? A look at housing market conditions, demand forecasts, pricing trends, and how to prepare your operation for the months ahead.

Mar 2, 20267 min
Tips & Guides

10 Common Mistakes New Moving Company Owners Make

Starting a moving company? Avoid these ten mistakes that trip up most first-time owners — from underpricing to ignoring compliance to skipping technology that pays for itself.

Mar 1, 20268 min
Tips & Guides

The Ultimate Guide to Moving Company Marketing in 2026

Marketing a moving company has changed dramatically in the past few years. The strategies that filled your schedule five years ago may barely move the needle today. As we head deeper into 2026, the companies that adapt to new marketing realities will thrive, while those stuck in old playbooks will struggle to compete. This guide covers the most effective marketing strategies for moving companies right now — from dominating local search to building a referral engine that runs on autopilot....

Feb 25, 202614 min
Industry Trends

Why Moving Companies Are Investing in Customer Experience

The moving companies growing fastest in 2026 are not the cheapest — they are the ones delivering the best customer experience. Here is why CX has become the primary competitive battleground for movers.

Feb 23, 20267 min
Business Growth

How to Win More Corporate Relocation Contracts

Corporate relocation contracts offer steady, high-value revenue for moving companies. Learn what relo companies look for, how to qualify, and what it takes to win and keep these accounts.

Feb 16, 20268 min
Tips & Guides

How to Choose the Right CRM for Your Moving Company

Customer relationships are the lifeblood of every moving company. Whether a customer found you through a Google search, a referral, or a repeat booking, how you manage that relationship from first contact to final follow-up determines whether they become a one-time transaction or a lifelong advocate for your brand. A Customer Relationship Management (CRM) system built for the moving industry can be the difference between a company that grows steadily and one that constantly struggles to fill...

Feb 10, 20262 min
Compliance & Regulations

The Importance of Data Security for Moving Companies

Moving companies handle sensitive customer data every day — addresses, phone numbers, payment information, employer details. Here is why data security should be a priority and how to protect your business.

Feb 2, 20267 min
Moving Technology

Moving Software Companies: What to Expect From a Modern Provider

Learn what to expect from a moving software company — from onboarding and support to features and pricing. Understand what separates good providers from great ones.

Jan 27, 20267 min
Moving Technology

How to Use AI to Write Better Moving Estimates

AI is changing how moving companies create estimates. Learn practical ways to use AI tools for faster, more accurate, and more persuasive moving quotes without losing the human touch.

Jan 26, 20267 min
Product Updates

Product Update: 9-Stage Real-Time Job Tracker Now Live

Elromco's new 9-stage job tracker gives your customers a dedicated tracking page showing real-time move progress from confirmed to delivered.

Jan 22, 20264 min
Compliance & Regulations

Understanding Valuation Coverage Options for Movers

Valuation coverage confuses movers and customers alike. This guide explains Released Value vs. Full Value Protection, your legal obligations, and how to handle valuation disclosure without creating liability.

Jan 19, 20268 min
Tips & Guides

5 Ways Moving Software Saves You Time and Money

Running a moving company involves a staggering number of moving parts — from booking jobs to dispatching crews, managing inventory, and handling invoices. Many companies still rely on spreadsheets, phone calls, and paper forms to keep things running. But in today's competitive landscape, that approach costs more than you think. Modern moving software consolidates your operations into a single platform, eliminating redundancies and freeing up your team to focus on what matters most: delivering...

Jan 14, 20262 min
Business Growth

New Year Goals for Moving Company Owners in 2026

Most New Year's resolutions fail by February. These goal-setting strategies are built specifically for moving company owners who want measurable progress in 2026, not just good intentions.

Jan 5, 20267 min
Industry Trends

Year in Review: 2025 Moving Industry Recap

2025 is wrapping up. Here is what happened in the moving industry this year — the trends that shaped the market, the challenges operators faced, and what it all means heading into 2026.

Dec 29, 20258 min
Business Growth

How to Plan Your Moving Company's Marketing Budget for 2026

Most moving companies waste money on marketing because they do not plan their budget strategically. Learn how to allocate your 2026 marketing spend across channels that actually generate profitable jobs.

Dec 15, 20258 min
Industry Trends

Software for Moving Companies: Why the Right Platform Changes Everything

Discover why moving companies are investing in specialized software, what ROI to expect, and how the right platform transforms operations, customer experience, and profitability.

Dec 3, 20257 min
Industry Trends

The State of Moving Technology Heading Into 2026

Where does moving technology stand at the end of 2025? From AI-powered quoting to digital bills of lading, here is what is working, what is hype, and what to expect in 2026.

Dec 1, 20258 min
Case Study Spotlights

Case Study: How a Regional Mover Expanded to Three States

A mid-size moving company expanded from one state to three in 18 months. Here is how they managed licensing, dispatch across multiple locations, and the operational growing pains that nearly derailed them.

Nov 17, 20258 min
Seasonal Guides

Holiday Relocation Trends and Opportunities for Movers

The holiday season is not dead time for movers. Learn about relocation trends from November through January and how to capture revenue during what most companies consider the off-season.

Nov 3, 20257 min
Moving Technology

CRM for Moving Companies: The Complete 2025 Buyer's Guide

Everything you need to know about choosing a CRM for your moving company. Compare features, pricing, and implementation approaches for moving-specific vs generic CRMs.

Oct 18, 20258 min
Moving Technology

How Moving Companies Can Benefit From Route Optimization

Route optimization is not just for delivery companies. Learn how smarter routing can save your moving company fuel, reduce crew overtime, and improve on-time arrival rates.

Oct 15, 20257 min
Tips & Guides

The Importance of Crew Training in Reducing Damage Claims

Damage claims eat into your margins and destroy your reputation. Learn how structured crew training programs reduce claims, lower insurance costs, and improve customer satisfaction.

Oct 1, 20257 min