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MoveBoard by Elromco vs SmartMoving:
Which Moving Software Is Right for You?

SmartMoving is well-known with strong reviews (4.9 stars, 143 reviews). But when it comes to online customer experience, job tracking, and multi-branch support — Elromco delivers features SmartMoving simply doesn't have.

Last updated: August 2026

At a Glance

How Does Elromco Compare to SmartMoving?

RECOMMENDED

Elromco

  • All-in-one platform: CRM to accounting
  • Instant online quotes — real prices, 24/7
  • Interactive client portal on your domain
  • Online booking with e-sign & deposit
  • 9-stage real-time job tracker
  • Multi-branch management
  • Free unlimited support & training
  • Transparent, competitive pricing
  • Unlimited crew users on every plan
  • Free SMS included in every plan
  • AI-powered tools on every text field

SmartMoving

  • Good CRM and dispatch tools
  • Strong brand recognition (4.9★, 143 reviews)
  • 7 feature categories
  • eBOL and crew app
  • No instant online quotes
  • No interactive client portal
  • No dedicated job tracker page
  • No multi-branch management
  • Per-user pricing — costs grow with team
  • No free SMS included
  • AI centers on phone answering — no AI writing assistant
Features

What Features Does Elromco Have vs SmartMoving?

A detailed look at what each platform offers.

FeatureElromcoSmartMoving
CRM & Lead ManagementYesYes
Instant Online QuotesYesNo
Interactive Client PortalYesNo
Online Booking with E-SignYesNo
Dispatch & CalendarYesYes
Real-Time Job TrackerYesNo
Electronic Bill of LadingYesYes
Crew / Driver PortalYesYes
InvoicingYesYes
Accounting IntegrationNoYes
Storage ManagementYesYes
Reporting & AnalyticsYesYes
Multi-Branch ManagementYesNo
Workflow AutomationYesYes
Automated CommunicationsYesYes
Published Flat PricingYesNo
Free SMS IncludedYesNo
AI Writing Assistant (every text field)YesNo
AI Receptionist (Answers Calls, Quotes, Creates the Lead)YesYes
Pricing

How Much Does Elromco Cost vs SmartMoving?

Elromco

  • Transparent, competitive pricing
  • Free unlimited support included
  • Free onboarding & training
  • No setup fees
  • Month-to-month, cancel anytime
  • Unlimited crew users on every plan
  • Free SMS included (500-1,000/mo)

SmartMoving

Pricing not published — demo required

  • Single “Growth” plan — no prices shown on the pricing page
  • Included SMS not listed on the pricing page
  • Phone support not listed (live chat & email are)
  • Monthly, quarterly, or annual terms — SM-100 tariff is an add-on
Exclusive

What Only Elromco Offers

Included in every Elromco plan — and either not publicly documented or not listed as included at SmartMoving.

Instant Online Quotes

Customers get a real, binding price on your website in seconds — no call, no form, no callback. SmartMoving's Smart Scout can build an estimate during a phone call for your team to review; a self-serve instant quote on your own site is not publicly documented.

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Interactive Client Portal

A branded portal on your domain where customers view, modify, and recalculate their quote in real time. An equivalent customer-facing portal is not publicly documented on SmartMoving's site.

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Truly Online Booking

Customers book, e-sign, and pay deposits online in one flow. SmartMoving's inbound flow centers on phone calls and lead forms handled by your sales team.

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9-Stage Job Tracker

A dedicated real-time tracker page customers can check anytime — from confirmed to delivered. A customer-facing move-status page is not publicly documented by SmartMoving.

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Multi-Branch Management

Manage multiple locations from one dashboard with per-branch settings and reporting — included on Elromco's Enterprise plan. Multi-branch management is not publicly documented on SmartMoving's site.

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Unlimited Crew Users on Every Plan

Every crew member and foreman gets a login at no extra cost on both plans, and Enterprise adds unlimited office users. SmartMoving does not publish its pricing, so what a growing team will cost is only available through a sales demo.

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Free SMS Included

Elromco includes 500 free SMS/month (Professional) or 1,000 free SMS/month (Enterprise) for automated customer communications. Included SMS is not listed on SmartMoving's pricing page.

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AI-Powered Tools

AI on every text field — tone adjustment, translation, auto-replies, and speech-to-text across the whole platform. MoveBoard also has an AI Receptionist that answers calls; SmartMoving's AI centers on phone answering (Smart Scout) rather than everyday writing.

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Industry Context

What to Know About SmartMoving

SmartMoving has built a strong reputation in the moving industry, particularly for its automated follow-up system and lead nurturing capabilities. The platform is designed to help moving companies convert more leads into booked jobs through a series of automated touchpoints — including emails, texts, and task reminders — that keep prospects engaged throughout the sales cycle.

The platform is especially popular with mid-size local moving companies that prioritize sales pipeline management. If your biggest challenge is lead follow-up and you want a system that automates outreach sequences, SmartMoving has invested heavily in that area. Their 4.9-star rating across 143 reviews reflects genuine customer satisfaction, particularly among companies focused on residential local moves.

Where MoveBoard differs is in the customer-facing experience. While SmartMoving focuses on helping your sales team follow up with leads, Elromco takes it a step further by letting customers help themselves — with instant online quotes, an interactive portal, and fully online booking. For companies that want to reduce manual follow-up by giving customers a self-service experience from the start, Elromco provides capabilities SmartMoving does not offer.

AI, Compared Fairly

Smart Scout vs MoveBoard's AI: Phone and Beyond

Both platforms answer the phone with AI. MoveBoard also puts AI in the writing and the customer's own path.

Where SmartMoving is strong

SmartMoving's AI is Smart Scout, a 24/7 AI sales assistant for inbound phone calls. SmartMoving's own product page says it will “handle every inbound call 24/7,” identify whether a caller is a new or existing customer, create leads and opportunities directly in SmartMoving, and “generate estimates during calls using your company's pricing settings.” It answers in ten languages and is offered with a 30-day free trial. SmartMoving has also introduced TOB-E, an AI operations assistant.

If missed after-hours calls are your biggest revenue leak, Smart Scout is a credible answer to that exact problem — and a fair reason to shortlist SmartMoving.

Where MoveBoard differs

MoveBoard's AI Receptionist answers your phone too: all calls, or only missed and after-hours ones. It gives an estimate from your own pricing and files the lead with a summary, recording and transcript. Beyond the phone, every text field gets AI tone adjustment, translation, auto-replies and speech-to-text, and instant online quotes give customers a binding price on your website, so a large share of leads never need to phone in.

SmartMoving statements checked against smartmoving.com and help.smartmoving.com in September 2026.

Positioning

Sales Automation Is SmartMoving's Center of Gravity

SmartMoving is built to fix follow-up. Elromco is built to need less of it.

Where SmartMoving is strong

SmartMoving's homepage leads with sales automation. The problem it names is “Manual, clunky sales processes. No consistent follow-up. Scattered communications.” — and its modules are organized around fixing that: Sales Automation, Dispatch & Crew Management, Storage Management, and a customer-experience module. The company cites a 2024 Inc. 5000 listing and a “2026 Best of Movers” recognition.

Its Growth plan lists a dedicated onboarding manager, a dedicated customer success manager, live chat and email support, and a Training Academy video library. The price itself is not published, and a managed 400N-based tariff (SM-100) is an optional add-on. For a sales-led local mover who wants a mature follow-up engine, that is a strong package.

Where MoveBoard differs

Elromco attacks the same follow-up problem from the customer's side. When a customer can price, adjust, book, e-sign, pay a deposit, and track the move without waiting on a rep, the follow-up queue gets shorter on its own. Crew users are unlimited on every plan, Enterprise adds unlimited office users and multi-branch management, and the plans are published.

Support

How Does Elromco Support Compare to SmartMoving?

Elromco Support

Free unlimited phone, email & chat support

Free training for your entire team

Free onboarding & setup — we do it for you

Free template & portal customization

SmartMoving Support

Live chat & email support listed on the Growth plan

Dedicated onboarding & customer success managers listed

Training is a self-serve video library (Training Academy)

Phone support not listed on the pricing page

FAQ

Frequently Asked Questions

What does SmartMoving's Smart Scout do, and does Elromco have an equivalent?
Smart Scout is SmartMoving's 24/7 AI sales assistant for inbound phone calls: it answers the call, identifies new versus existing customers, creates leads and opportunities in SmartMoving, and can generate an estimate during the call for your team to review. MoveBoard has its own AI Receptionist: it answers all calls or only missed and after-hours ones, asks the estimate questions, gives an estimate from your own pricing, and creates the lead with a summary, recording and transcript. MoveBoard also puts AI writing tools in every text field and pairs them with instant online quotes, so many customers never need to call at all.
Is SmartMoving cheaper than Elromco?
SmartMoving does not publish its prices — its pricing page shows a single Growth plan and asks you to book a demo. Elromco publishes flat plans (Professional $289/mo, Enterprise $399/mo) with unlimited crew users, free SMS, free support, free training, and free onboarding included, so you can budget before you ever speak to sales.
Can I migrate from SmartMoving to Elromco?
Yes. Our onboarding team handles the full migration from SmartMoving — including leads, jobs, customer data, and documents. Most companies are fully transitioned within 1-2 weeks with zero downtime.
Can a customer get a price from SmartMoving without calling or filling out a form?
Not that SmartMoving publicly documents. Its inbound flow runs through lead forms and phone calls — including Smart Scout, which builds an estimate during a call for your team to review. Elromco provides instant, binding online quotes so customers see real prices on your website immediately, 24/7, with no callback.
What support and onboarding does SmartMoving's Growth plan include compared with Elromco?
SmartMoving's pricing page lists a dedicated onboarding manager, a dedicated customer success manager, live chat and email support, and a Training Academy video library on its Growth plan; phone support is not listed there. Elromco includes free unlimited phone, email, and chat support, hands-on training for your whole team, and done-for-you onboarding and template setup in every plan at no extra charge.
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